Chocolate Packaging

Granola.  Once considered fruits and nuts eaten by...well, people that would eat fruits and nuts, granola is now a favorite conventional breakfast food.   www.wikipedia.org says "the names Granula and Granola were trademarked terms in the late nineteenth century United States for foods consisting of whole grain products crumbled and then baked until crisp."  Today, fruits, nuts, even chocolate are added to create many varieties.

Of course, increasing popularity and more varieties means greater competition.  A sluggish economy yields more cost-conscious consumers looking for value.  Building your brand of granola is, therefore, more challenging than ever before.

Building your brand of granola requires much more than simply offering a quality product.  You need effective marketing that tells a story which makes your brand distinctive.  Of course, marketing dollars are often a scarce resource and for many companies, extensive advertising is out of the question.  An alternative is readily available:  Innovative packaging.

While your primary focus may be to ensure the 'granola shopper' buys your brand, remember that your packaging may persuade someone just looking for any old breakfast cereal to buy your granola instead.  Fewer than half of all shoppers know which brand or product they are going to buy when they get to the store shelf.  The cereal aisle at any store is a prime example of just how many choices a consumer can have for one type of product.  Granola competes with adult cereal, cereal for kids, cereal with fruit and without fruit and made from a wide range of grains.  Your packaging must stand out.

Stand up pouches are the height of innovative packaging.  Multiple layers of specially-formulated film are laminated together, creating a barrier that is durable, puncture-resistant and protects the contents from vapor, odor, moisture and pests while locking in freshness, flavor and aroma.

Also called stand up bags and Mylar® barrier bags, stand up pouches have wide front and back panels that offer a blank canvas upon which to affix your labels or order custom printing of your product info, graphics, even a QR code or links to websites.  Transparent film is available to better showcase your brand.

Stand up bags stand on the shelf and apart from the competition.  Available round and sombrero-style hang holes offer an additional display option which increases your brand's visibility.

Stand up pouch granola packaging to build your sales and your brand:  Not a nutty idea and one sure to bear fruit.
 

Hmmmm, chocolate.  With the exception of those few folks who don't like it or those that can't have it for health reasons, is there a candy (some would say food!) more appealing to the palate than chocolate?  Milk, white, dark, solid or filled with nuts, liquors and/or cremes, chocolate is something many just can't refuse.  We all have our favorites.  Varieties are almost endless and so, it seems, is the competition.  Building sales in a crowded marketplace is difficult, but not impossible, especially if some creativity in packaging is employed.  And there is perhaps no more creative packaging for chocolate than stand up bags.

Stand up bags are constructed by the lamination of multiple layers of specially formulated barrier film.  This process yields a package that protects your chocolates from odor, vapor, and moisture.  And, because of its unique design and available zip seal closures, a printed stand up bag also locks in the freshness, fragrance and, above all, flavor of your chocolates. 

Stand up bags, which are also known as foil barrier bags, Mylar® stand bags and stand up pouches, provide the option of tear notches for easy opening.  And, as the name would suggest, they stand up on the shelf, offering tidy and space-saving storage.

When it comes to displaying chocolate packaging, printed stand up bags are ideal.  First, as we've already indicated, they stand up on the shelf.  Available round and sombrero-style hang holes provide a second display option.

The sales of your product depend, in part, on the attractiveness of your packaging as well.  Stand up bags allow you to make your packaging as eye-catching as you like.  You can affix your labels directly on the wide front and back panels the bag design creates.  You can also have your information and graphics custom printed on the barrier bag in up to 10 colors.  You can even combine the two or add a clear 'window' to show your customer what awaits when they open the bag.

One additional factor that is impacting sales more than ever is how Eco-friendly manufacturers, distributors and retailers are.  Printed stand bags will appeal to those consumers who demand sound environmental policies in the marketplace because they are recyclable and take up very little space in landfills. 

Remember, then, as you consider your sales figures, that your packaging has a direct effect on your success.  And when it comes to chocolate packaging, stand up bags are the ideal choice.  Want to learn more?

Iced tea.  Lemonade.  Cranberry juice.  Fruit punch.  Margarita mix.  Hot chocolate.   Each one is available as drink mix.  And there are so many more.
Row upon row of them on store shelves.  Tin after tin, box after box.   Does your drink mix line stand out from this forest of similar products?  Is your brand distinguishable from all the others?  No?  Then how can you change that?

By rethinking your packaging, that's how.  If your packaging is as innovative and effective as your drink mix is delicious, customers will come to identify your brand by the overall package, so to speak, not just the contents.

Stand up bag packaging is the ideal way to build your drink mix brand.  Also known as spouted pouches these pouches are constructed from multiple layers of scientifically designed barrier film which are laminated together.  The construction results in a package that is stable enough to stand on its base, is durable to the point of being puncture resistant and is one that keeps out vapor, odor, and moisture.

Available with handy tear notches, this drink mix packaging is easy to open.  And, with zip lock closures, the bags protect the contents against spoilage while preventing spillage.  Even better, spouted stand pouches are available in a number of fitments and pour spouts if the end product becomes liquid.

The design of stand up bags is the perfect canvass for accentuating your brand.  Wide front and back panels provide ample room for you to apply your labels.  Alternatively, text and graphics in up to 10 colors can be custom printed directly onto the packaging.  Either option offers the opportunity to display as much product and company information as you deem desirable.  In addition, the panels are the perfect medium for advertising your other product lines.

As the name implies, spouted pouches and stand up bags literally stand on the shelf.  As a result, your brand will become associated with this unique packaging concept. The bags are also available with hang holes (round or sombrero-style) which allows for another way to display your drink mix.

This packaging is also a great way to build your brand with the environmentally-conscious consumer.  Not only are they recyclable, stand bags take up very little room in a landfill, giving your customer the comfort of knowing that your company (and, therefore, your brand), is focused on reducing waste.

Stand up bags.  A great way to build your drink mix brand.  Want to learn more?

Chocolate.  Sweet (or bittersweet), milk or white chocolate.  Is there any product so universally loved, so craved, as chocolate?  I suppose it shouldn't be surprising that global sales of chocolate have apparently defied the recession.  And here are some facts you may not know:
1)  The Swiss spend US $206 per person per year, ranking first in the world;
2)  The British spend US $106 and the Belgians follow at US$90;
3)   Americans spend, on average, US$55 each. 

Let's see, $55 times 300 or so million, give or take.  That's a lot of chocolate.  And a lot of competition.  So how do a producer or distributor make their products stand out in the marketplace?  Put another way, how do you build your chocolate brand?

An innovative and effective way to build any brand is in the use of unique packaging.  Stand up bags serve that purpose.  Most obviously, the pouches stand up on their own so that they literally stand out from the competition.  Also called stand bags, custom printed stand bags and Mylar™ bags, stand up pouches create a distinctive package for your entire line of chocolaty goodness. 

Constructed from laminating together multiple layers of scientifically designed film barriers, stand up bags are the perfect packaging material for creative marketing and product presentation.  With a stable base and wide front and back panels, you can apply any labels you like with whatever product data or company promotional information you desire.  Or, we can print text and graphics up to 10 colors directly on the bags.  You have the ability, therefore, to design a package that can actually serve as gift wrapping for the sweets it contains.

In standing up on the shelf, these bags are eye catching to say the least.  They can also be hung by available round or sombrero style hang holes.  With tear notches for easy opening and zip lock closures for safe and convenient storage, stand up bag packaging will enhance your brand because it presents chocolate in a form never really maximized before. 

Think of it.  Packaging as unique and attractive as the contents are delicious.  Sales will be sweeter than ever.

Chocolate.  Perhaps we should say, "Mmmmmm, chocolate!"    Originally a major part of the culture and daily lives of both the Mayan and Aztec peoples,  chocolate is such a treat for so many today that, in their minds, it lives up to the name of the tree from which it is derived, Theobroma cacao  ("food of the gods").  Doubtful that many among us don't love some kind of chocolate :  Milk, dark or otherwise.  Whether individually wrapped, contained within a hard shell or packaged in powder for baking or making hot beverages, we all have our favorite.

Because of the nature of chocolate (it melts and it's perishable), chocolate packaging is an important component of bringing this product to market.  Stand up pouches, also known as stand pouches, Mylar bags or stand up bags, are a great chocolate packaging option.  Made from specially designed multiple layers of film laminated together, stand up bags protect chocolate from odor, light (if necessary), vapor, moisture and, last but certainly not least, pests.  Puncture resistant, this chocolate packaging ensures that the last taste of the contents is as good as the first.

Stand up bag chocolate packaging is available in materials that range from metalized film and foil to super clear materials.   It is, therefore, ideal for all kinds of chocolate. Happily for chocolate lovers, available tear notches allow for easy opening. Heavy duty zip closures removes any worry that the freshness will be gone before the chocolate disappears.

When it comes to marketing chocolate packaging, nothing is better for the bottom line than stand up bags.  With wide front and back sides, standup pouches provide plenty of space to affix labels or print custom text and graphics in up to 10 colors.  And stand pouches stand out from traditional packaging because they stand up on the shelf.  Of course, if desired, hang holes are available, allowing for a hanging display instead.

It's obvious that stand up bag chocolate packaging combines the most attractive display, the greatest protection and the most convenient storage possible. How sweet it is!  Want to learn more?

Cookie mix.  Once the package comes out of the cupboard, the oven is preheated and the cookie sheets are lightly greased, the warm smell of baking won't be far behind.  Chocolate chip cookies.  Oatmeal raisin, peanut butter, sugar cookies, macadamia nut.  The list goes on.  But an afternoon of baking will end before it even begins if the cookie mix packaging has not kept the contents fresh.

Stand up pouches, also called stand up bags or printed stand pouches, are perfect for cookie mix packaging.  Most importantly, they protect the mix ingredients from moisture, vapor, odor and light which sealing in the fragrance and flavor.  Stand up pouches are also great because the multiple layers of scientifically designed film laminated together keep the bugs out.

Stand up pouches are durable and puncture resistant, allowing for safe and secure shipping and long shelf life in the cupboard.  Stand up bag cookie mix packaging is available with zip lock style closures for convenient storage, preventing both the spillage and spoilage that often occur because a box was not closed properly.   Tear notches can be ordered, allowing both young and old bakers to easily open the mix with no muss, no fuss.

Stand up bag cookie mix packaging is an ideal marketing vehicle.  Wide front and back panels allow for labels to be applied or for the custom printing of text and graphics in up to 10 colors.  Shoppers will find it difficult to resist cookie mix packaging that looks almost as good as the cookies will taste.

In addition to standing up on the shelf, hang holes are also available for stand up pouches, allowing for a hanging display.  Either way, this type of cookie mix packaging will stand out from the competition.

The phrase "stand up" is used to mean positive things:  "Stand up guy";  "Stand up for your rights";  "Stand up to bullies"; "Stand up and be counted".   Well, using stand up pouches as cookie mix packaging  is every bit as positive.  And a lot better tasting!  Want to learn more about using stand up bags for your cookie mix packaging?

Trail mix.  Dried fruit, nuts, seeds, pretzels, sesame sticks, banana chips, chocolate or carob.  A hearty snack for hiking, the beach, lounging or studying.  A snack made to be taken on the road, eaten on the go.  Which is what makes trail mix packaging important.  And what is perhaps the best type of trail mix packaging?  Stand up bags, also known as Mylar bags or stand up pouches.

Let's deal with the most obvious reason first.  If the packaging does not protect the contents, then bugs and other critters can help themselves to an all-you-can-eat snack buffet.  Stand up bags, with their scientifically designed multiple film layers, are puncture resistant, keeping moisture, vapor, odor and unwanted guests out while keeping freshness in.  Available with tear notches, they are easy to open.  Storing the trail mix is also simple with the available zip lock closures.

Trail mix is one of those products that people often buy because it looks good to eat.  Stand up bag trail mix packaging is a marketing department's dream.  The bags can be custom printed in up to 10 colors while leaving a transparent "window" through which the mix is visible.  Or, if preferable, custom labels can be applied to the wide front and back panels.

Trial mix packaging that stands up on the shelf is likely to really stand out from the competition.  The bags can also be ordered with hang holes, thereby providing the option of a hanging display.

Finally, and because it's trail mix packaging we are talking about here, stand up pouches will appeal to the outdoor types among us because they take up limited space in landfills and, even more significantly, because they are recyclable.

Count on stand up bag trail mix packaging to ensure a fresh, wholesome snack wherever the day takes you.  Want to learn more about trail mix packaging using stand up bags?

Is there anything more fun to pull out of the cupboard than cake mix?  The words conjure up images of chocolate and vanilla and frosting and candles.   So shouldn't cake mix packaging be fun as well functional? Check out this website that is all about cake mix, cake recipes, the old days of cake mix, etc.  Talk about a trip down memory lane!

Stand up pouches, also called stand up bags or printed stand pouches, are perfect for cake mix packaging.  Most importantly, they protect the powdered mix from light, odor vapor and moisture, ensuring that the ingredients for that special birthday cake are exactly as they should be.  And although no one really likes to think about it, stand up pouches are also great because the multiple layers of laminated film keep the cake mix fresher for longer.

Stand up pouches are puncture resistant and durable, allowing for safe transport and long shelf life of the mix.  Cake mix packaging using stand up bags can be ordered with tear notches for easy opening and zip lock type closure for convenient storage.  No more spillage or boxes being left open.

For marketing purposes, stand up bag cake mix packaging is ideal.  The bags can be custom printed with up to 10 colors or labels can be applied on the wide front and back panels.  Marketers have the opportunity to decorate these bags to look almost as good as any cake the mix makes.

In addition to standing up on the shelf,  hang holes are also available for stand up pouches, allowing for a hanging display.  Either way, the cake mix will almost jump off the shelf and into the cart.

Stand up cake mix packaging.  A solution that's easy as pie.  Want to learn how using stand up bags can help your cake mix packaging?

Consumers loves chocolate, don't they?  I know some more than others but if you ask manufacturers the best way to package chocolate and build their brand they all would agree that using stand up pouches is a wise choice.  Also known as stand bags or stand up bags, these innovative packaging products keep chocolate fresher for longer but did you ever think about how they can help build your brand? 

It's a given, you've got a great chocolate product but you've got to get it on store shelves and let consumers know why its so great.  Stand up pouches are made from multiple layers of barrier film laminated together so the pouch can stand effectively on a store shelf but it's the wide face and back that provides tons of room to apply a label or better yet custom print your logo and company story so everyone can read and learn why your product is so great and better than all the others.  This wide face and back also provides plenty of room for eye catching graphics and even a window so you can see your product too.

Retailers want chocolate packaging that is going to look attractive and frankly fly off of their store shelves so they can convert that sale to cash and quite possibly order more.  Consumers want chocolate packaging that appeals to them, is attractive, and has the features they want such as a ziplock and hang hole or even a pour spout.  And manufacturers want chocolate packaging that will keep their product fresher for longer but will tell their story for them.  All of these are valid and good reasons to choose stand up pouches. 

Here is our Build Your Brand Starter Kit using stand up pouches that will help your chocolate packaging and more importantly chocolate product appeal to retailers, consumers, and out-hustle and out-sell other manufacturers...your competition.
 

Everyone loves chocolate, right?  I'm sure to varying degrees we all have a sweet tooth from time to time...some more than others.  The creation of such delicious treats starts with any number of ingredients mixed and blended and whatever else they do to create the end result.  I'm being vague deliberately because I have no idea what goes into the creation of chocolate treats but I do know what goes into and needs to be done for effective chocolate packaging, in particular chocolate packaging using stand up pouches. 

According to ConfectionaryNews.com, confectionery products (that includes chocolate) continue to be the top impulse buy when at the grocery store.  Why do you think that is?  The first thing I can think of, as a consumer or as a packaging professional, is the packaging.  As a consumer I'll be drawn to the eye catching graphics of chocolate or candy dripping off of a strawberry for instance.  As a packaging professional I'll admire the time and effort put into making sure the packaging is strong and durable so the contents taste as good as they look.

Packaging chocolate or candy for that matter using stand up pouches continues to grow in popularity.  The different layers of laminated material will keep the product fresher for longer and protect it from odor or moisture, etc while at the same time create the strength and durability for the package to stand effectively on a store shelf.  Further, the wide face and back of a stand up pouch provide the chocolate packaging with generous space for an applied label or even better, custom printing.  Stand up bags can be printed up to 10 colors and can be made with heavy duty ziplocks and tear notches along with hang holes and even pour spouts if you are packaging a liquid.

In closing, chocolate packaging is crucial in so many ways and using stand up pouches is a wise choice.  Whether you are packaging ingredients that ultimately will be used to create a confectionery treat or you are packaging the finished chocolate or candy itself, stand bags by design will protect the contents while the usable space on the pouch will provide an excellent opportunity to tell your story, build your brand, and tell the consumer to BUY ME!  Interested in learning more about chocolate packaging using stand up bags?